End-to-end marketing platform

the AI Marketing Layer
for Valuation Accleration

A subscription suite that runs the whole marketing arc — from sharpening your value proposition to launching live, optimized campaigns. Built on Dialog's Valuation Incubator methodology and helping you acelerate your company's valuation.

14 Tools
One subscription
Why Valuation Incubator

Marketing as
a single conversation
.

You can't bolt strategy, creative, and execution onto each other and expect them to talk. Valuation Incubator is built as one system — every tool draws from the same brand, audience, and performance data.

One source of truth

Personas, value props, audiences and tracking schema shared across every tool, automatically.

Strategy to launch

The Valuation Incubator method walks teams from blank page to live campaign in a single, guided arc.

Always-on optimization

Continuous, AI-assisted recommendations with one-click apply — keep campaigns improving every week.

Every channel, native

Search, social, programmatic, email, web — push to all from one cockpit, with a single tracking schema.

The Valuation Incubator method

Three stages.
One conversation with your market.

Every brand we work with moves through the same arc. Valuation Incubator gives your team the tools to run all three stages — without leaving the platform, or losing the thread.

READY
01

Sharpen the strategy

Crystallize what you sell, who you sell it to, and where you'll win. Build the foundation every campaign rests on.

  • Value Proposition Generator
  • Persona Generator
  • Market Analysis
SET
02

Build the demand engine

Stand up the assets, audiences and analytics that turn strategy into a live, measurable demand-gen system.

  • Website Generator
  • Landing Page Generator
  • Audience Targeting
  • Ad Creation
  • Social Media Targeting
  • Tracking & Analytics
GO
03

Run it. Optimize it.

Plan, launch, monitor and improve campaigns from one cockpit — with budget guardrails and AI-assisted optimization.

  • Budgeting
  • Campaign Creation
  • Campaign Launch
  • Performance Dashboard
  • Optimization
The toolkit

Fourteen tools.
One workspace.

01 / 14
Ready · Strategy

Value Proposition Generator

Turn rough notes about your product into a sharp, testable value prop using the Valuation Incubator framework — with three alternates per persona.

Generated value proposition
For SMB owners who can't justify a CMO, we're the marketing system that launches you in a week.
Persona APersona BPersona C
02 / 14
Ready · Strategy

Persona Generator

Create rich, opinionated buyer personas — pains, goals, channels, objections — from your customer data or from your value prop alone.

3 personas generated
MR
JC
AL
Marisa, VP MarketingTime-poor · ROI-driven
03 / 14
Ready · Strategy

Market Analysis

TAM / SAM / SOM, competitor mapping and trend signals — pulled together in a board-ready briefing in minutes, not weeks.

Market sizing
TAM · $4.2B
SAM · $820M
SOM · $48M
04 / 14
Set · Build

Website Generator

Spin up an on-brand, conversion-tuned marketing site from your value prop and personas — pages, copy, imagery, all editable.

Site preview · 5 pages
05 / 14
Set · Build

Landing Page Generator

Per-campaign landing pages with built-in A/B variants, form capture, and instant attribution to the campaign that drove the click.

A/B test running
A
B · WIN
06 / 14
Set · Build

Audience Targeting

Define, layer, and size audiences across firmographics, intent, and 1st-party data — and push them to every connected ad platform.

Audience overlap
182K reach
07 / 14
Set · Build

Ad Creation

Generate display, video, and native ad variants on-brand — copy lined up to your value prop, creative sized for every channel.

12 ad sizes generated
08 / 14
Set · Build

Social Media Targeting

Plan, schedule, and target organic plus paid social across LinkedIn, Meta, X, and Instagram — one calendar, audience parity built in.

This week's calendar
in
f
X
ig
+
in
f
+
09 / 14
Set · Build

Tracking & Analytics

One pixel, one schema, every channel. Server-side tagging, consent management, and full multi-touch attribution wired in by default.

Conversion funnel
Visit24.1K
Lead9.2K
MQL4.3K
Won1.1K
10 / 14
Go · Run

Budgeting

Allocate spend by quarter, channel, and campaign with guardrails. Forecasts pace in real time, alerts you before you over- or under-spend.

Q3 spend allocation
Search$42K
Social$28K
Display$18K
Email$12K
11 / 14
Go · Run

Campaign Creation

Build multi-channel campaigns end-to-end with a guided wizard — audience, creative, budget, schedule, KPIs all in one place.

Q3 launch plan
Search
Social
Email
Display
12 / 14
Go · Run

Campaign Launch

One click pushes to every connected channel. Pre-flight QA, approval workflow, rollback if a creative fails review on any platform.

Pre-flight check · 6 / 7
Google
Meta
LinkedIn
X
Email
TikTok
13 / 14
Go · Run

Performance Dashboard

Every metric, every channel, in one view — with drill-downs by audience, creative, campaign, and date. Slice it however leadership asks.

7-day performance
CPL$42
CTR3.4%
ROAS4.1×
14 / 14
Go · Run

Optimization

Continuous, AI-assisted recommendations with one-click apply — bid changes, creative rotations, audience pruning, budget shifts. You stay in control.

New suggestion
Shift budget+18% ROAS
Move $4,200/wk from Display to LinkedIn — projected lift based on last 28 days.
ApplySnooze
Concentric circles
3.4×
Faster
to launch
How it works

From sign-up to first live campaign in under a week.

Valuation Incubator is opinionated on purpose. We don't drop you in front of a blank canvas — we walk you through the same path Dialog's advisors have used for thirty years.

Step 01

Onboard your business

Tell Valuation Incubator about your company in a 10-minute guided intake. We build a working profile every tool draws from.

Step 02

Run the READY toolkit

Generate value prop, personas, and a market snapshot. Review with your team, lock the foundation.

Step 03

Build with SET

Stand up site, landing pages, audiences, and ads — all wired to your tracking schema from day one.

Step 04

GO live and optimize

Launch your first campaign. Watch the dashboard. Accept or override optimization suggestions weekly.

Measurable from day one.

Customers using all three stages of the suite see compounding gains within their first ninety days.

3.4×

Faster from idea to live campaign

42%

Average reduction in cost per qualified lead

14

Marketing tools replaced by one subscription

22+

Countries running on Valuation Incubator
The cohort

Brands building their next chapter on Valuation Incubator.

180+

Companies in
the program
Northwind
Cedar GroveEST. 04
L A T T I C E
ORBITAL
Mariner & Co.
QUARTET
Helix
Atelier Twelve
PINNACLE
F O R G E & C O
VENN
Bramble Foods
From the field
We finally have a marketing function — not just a marketing freelancer. The READY tools alone gave our brand the clearest positioning we've ever had.
Marisa Reyes
VP Marketing · Cedar Grove Industries
Expert mentorship

The platform alone won't get you there.
Mentors will.

Every Accelerator subscription comes with a personal mentor team — marketing operators, brand strategists, growth leaders, and executive coaches. Two structured sessions a month, plus on-demand Slack access.

Included on Accelerator · Two 1:1 sessions / month with your matched mentor team · Quarterly executive coaching review · On-demand async access via Slack.
DH
Dana Hollander
Growth Mentor

Former VP Marketing at three Series B SaaS companies. Specializes in unblocking demand-gen for technical founders.

SaaSDemand-gen
RP
Rohan Patel
Brand Mentor

22 years building consumer brands across CPG and DTC. Deep work on positioning, naming, and category creation.

CPGBrandDTC
EM
Elena Marsh
Leadership Coach

ICF-certified executive coach. Works with founders and marketing leaders on the leadership shifts behind every growth phase.

CoachingLeadership
JK
Jordan Knox
Performance Mentor

Ex-paid-media director with $400M in managed spend across B2B and B2C. Builds optimization rhythms that compound.

Paid mediaAnalytics

Mentor teams are matched in week one based on your industry, growth stage, and the gaps your intake reveals. Re-match anytime, no questions.

Get matched
Pricing

Simple plans.
Cancel anytime.

All plans include unlimited users, the full READY toolkit, US/EU support, and a 14-day free trial. No credit card to start.

Foundation

Get Ready

For owners and small teams nailing down strategy before they spend.

$2,500
per company / month · monthly
  • Full READY toolkit

  • Up to 5 personas & 3 value props

  • One landing page generator seat

  • Email + chat support

  • SET & GO tools

  • Optimization AI

Start trial
Standard

Ready, Set.

For teams ready to launch demand-gen and need the full creation stack.

$5,000
per company / month · monthly
  • Everything in Starter

  • Full SET toolkit

  • Website + unlimited landing pages

  • Audience & tracking, every channel

  • Ad creation studio

  • Priority support

Start trial
Accelerator

And, Go.

For companies running multi-channel campaigns at scale, every quarter.

$10,000
per company / month · monthly
  • Everything in Growth

  • Full GO toolkit

  • Budget pacing & approvals

  • Optimization AI & auto-apply rules

  • SSO, audit log, custom roles

  • Dedicated Dialog advisor sessions

Talk to sales
FAQ

Answers to the questions we hear most.

What does the subscription include?+

Unlimited users on every plan, the full toolkit for the stage you choose, the Valuation Incubator method built into every workflow, and access to our customer success team. Scale plans add dedicated Dialog advisor sessions.

How is this different from HubSpot or Mailchimp?+

Those are great point tools. Valuation Incubator covers the full marketing operating system — strategy, creation, and execution — in one schema, opinionated on Dialog's methodology.

What channels can we launch on?+

Google & Microsoft Search, Meta, LinkedIn, TikTok, X, YouTube, programmatic display, email, and SMS. New channels added quarterly.

Can my agency use Valuation Incubator on our behalf?+

Yes. Invite agencies as collaborators on Growth and Scale plans. They get scoped access to the brands you assign and full audit logging.

How does the free trial work?+

14 days, full access to your chosen plan, no credit card required. Use a sandbox dataset, or connect your real channels from day one.

Is my data and my customers' data secure?+

SOC 2 Type II, GDPR + CCPA compliant. Server-side tagging with consent management, regional data residency on Scale plans.

Stop juggling tools.
Start running marketing as a system.

Launch your first campaign with Valuation Incubator in under a week — guided by Dialog's methodology that's helped hundreds of brands grow.